BKD, LLP Digital Marketing Specialist in Springfield, Missouri
The Digital Marketing Associate is responsible for the development and deployment of national marketing campaign deliverables, including Google Ads, other paid advertising, BKD Thoughtware® (articles and webinars), bkd.com webpages, event registration pages, search engine optimization (SEO), social media efforts, public relations projects, and database management. This person will develop, test, and deliver digital marketing projects and work with the digital marketing team on many strategic, firmwide digital marketing campaigns. In this position, you will be one of the firm’s knowledge sources for digital marketing projects, campaign strategy, and best practices in the marketplace.
What You Will Do:
Work with writers and designers to develop firm campaign deliverables, managing projects from planning to completion
Use Google Ads to test and deploy digital campaigns, troubleshooting reporting and development challenges to meet complex client needs
Provide innovative, creative solutions for firmwide digital marketing campaigns, including paid advertising campaigns, webpages, and SEO projects
Create Thoughtware® and event registrations webpages and maintain and update existing webpages on bkd.com
Assist with database integrity, related projects, and updating contact records
Attend meetings and communicate effectively with team members regarding firmwide digital marketing campaigns and projects
Stay current on digital marketing standards and trends and educate others on best practices
Manage time wisely to simultaneously work on multiple projects and meet aggressive deadlines
Proactively research and evaluate new digital marketing solutions as appropriate
A Successful Trusted Advisor Has:
Exceptional attention to detail
The ability to manage time wisely to simultaneously work on multiple projects and meet aggressive deadlines
A desire for continuous growth and development and welcomes constructive criticism and coaching
Bachelor’s Degree or commensurate experience
At least 1–2 years in a digital marketing or communications role with digital marketing knowledge
Social media advertising experience
Knowledge of paid advertising, including Google Ads and SEO
HTML, Drupal and Photoshop knowledge
3 years or more of experience in a similar role
Experience the BKD difference for yourself. For more information about our firm locations, visit bkd.com. BKD, LLP is an equal opportunity/affirmative action employer. Employment selection and related decisions are made without regard to age, race, color, sex, sexual orientation, national origin, religion, genetic information, disability, protected veteran status or other protected classifications.
It is BKD’s standard policy not to accept unsolicited referrals or resumes from any source other than directly from candidates.
BKD expressly reserves the right not to consider unsolicited referrals and/or resumes from vendors including and without limitation, search firms, staffing agencies, fee-based referral services, and recruiting agencies.
BKD further reserves the right not to pay a fee to a recruiter or agency unless such recruiter or agency has a signed vendor agreement with BKD.
Any resume or CV submitted to any employee of BKD without having a BKD vendor agreement in place will be considered the property of BKD.
At BKD, our mission is to provide rewarding career opportunities and invest in the success of our people. Through award-winning learning and development, coaching and career advocacy programs, you will have the tools to make every play count and reach your professional goals. Along the way, you will have the opportunity to influence innovation and build long-lasting relationships. As a BKDer, you will be able to learn, lead, serve and be recognized for your contributions.
As a part of our People First culture, we invest in the well-being of our Trusted Advisors so they can provide Unmatched Client Service®. Click here to learn how we invest in our people: bkd.com/careers/our-investment-in-our-people.
Make your next play at BKD.
BKD, a national CPA and advisory firm, can help individuals and businesses realize their goals. Our approximately 2,900 dedicated professionals provide solutions for clients in all 50 states and internationally. BKD and its subsidiaries offer a variety of tax, accounting and consulting services and combine the insight and ideas of thought leaders in multiple industries. Learn more at bkd.com.