Merck Associate Director, US Marketing Pipeline Vaccines and Vaccines Confidence in Columbia, Missouri
Our Marketing team is passionate about bringing our medicines and vaccines to our customers around the world. Through digital listening and patient analytics, we are able to understand our customers’ needs and strive to provide solutions to meet them.
This position is location agnostic.
Our Marketing team are passionate about bringing our medicines and vaccines to our customers around the world. Through digital listening and patient analytics, we are able to understand our customers’ needs and strive to provide solutions to meet them.
This exciting Associate Director of US Marketing role will help shape the future of the vaccine landscape in the US, by both improving Vaccines Confidence across the portfolio and helping to bring critical new vaccines to the market.
This is a unique time in the world, where the value of vaccinations, their positive impact on public health and improving health equity, and the importance of improving confidence in vaccines are now common parts of everyday dialogue and part of critical initiatives of many government and community leaders.
This role will report to the US Marketing Leader, Vaccines Confidence and Pipeline Vaccines
- This critical role will have a broad span of responsibilities and requires demonstrated experience in data-driven strategy development and implementation as well as cross-functional management
Specifically, the individual will have key responsibilities to:
Lead Vaccines Confidence strategy and promotional development across several key customers, including HCP, Field Engagement, Scientific, Payer and Health Systems both above brand and within current vaccines portfolio
Partner with vaccine brand teams and cross-functional extended team, including policy, medical affairs, and public affairs to drive strategic alignment and successful execution.
Inform early US strategic marketing choices for several early stage vaccine products, including RSV and Dengue, leveraging the new Commercial Excellence Framework
Collaborate closely with the Global marketing team, our Research Division, and our US cross-functional team across managed care, policy, pricing, manufacturing, CORE, medical affairs and business development, to ensure US market perspective is fully addressed in pipeline clinical development programs
Education Minimum Requirements
Required Experience and Skills
Minimum of four (4) years combined strategic marketing, brand management, sales or business support experience
Demonstrated ability to leverage data analytics and/or customer and market insights to make business decisions and develop, deliver, and optimize efforts
Demonstrated ability to make strategic choices using fundamental marketing principles (e.g. segmentation, positioning, etc.)
Strong written/verbal communication skills as demonstrated through experience in strategy and marketing business case communication, sales interface, direct customer engagement and/or sales presentations
Experience influencing without direct authority, navigating complex or matrix organizations and working successfully with cross-functional teams
Preferred Experience and Skills
Demonstrated ability to create solutions that drive value for our customers, incorporating innovative approaches where relevant
Strong project management skills as demonstrated by prioritizing activities, using resources optimally, establishing appropriate deadlines and ensuring on-time delivery
Experience in new product development and engaging with research and development team
Experience in a highly regulated environment (with medical/legal review processes)
Prior experience in vaccine marketplace
Our Human Health Division maintains a “patient first, profits later” ideology. The organization is comprised of sales, marketing, market access, digital analytics and commercial professionals who are passionate about their role in bringing our medicines to our customers worldwide.
Who we are …
We are known as Merck & Co., Inc., Kenilworth, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world's most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.
What we look for …
In a world of rapid innovation, we seek brave Inventors who want to make an Impact in all aspects of our business, enabling breakthroughs that will affect generations to come. We encourage you to bring your disruptive thinking, collaborative spirit and diverse perspective to our organization. Together we will continue Inventing For Life, Impacting Lives while Inspiring Your Career Growth .
Invent. Impact. Inspire.
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Requisition ID: R123057